As the automotive industry matures, much of the new consumer value created is moving from the physical characteristics of the product into features enabled by connectivity, such as infotainment systems, active safety and driver information.
Drivers and passengers expect access to connected services, making connectivity and digital services a priority area of development for the automotive industry. At the intersection of connectivity, captive audience, and the data that vehicle usage creates, emerges a rich platform on which to build an app ecosystem that can drive further value creation.
An App Store is the natural first step in creating and nurturing this ecosystem. Appland can also assist in the curation of our existing catalog to identify the content that can be relevant in the automotive context.
Get a head start building your ecosystem with Appland App Stores.