The App Store Platform consists of four different products with different focus and functionality. The below list shows the difference in functionality.

End User Functionality

On Device Portal (ODP, native APK)

  APP  DISCOVERY  APP  MANAGEMENT  APP  STORE   SUBSCRIPTION  CLUB
Discover apps from Google Play
Download/install from own app store  
Rate and comment apps  
My apps handling (incl. multi-device)  
Purchase apps (in-app or upfront) (carrier billing or credit card)      
Purchase parental control      
Subscribe/unsubscribe (AYCE club with DRM and offline support)      

 

Web Solution (HTML5)

  APP  DISCOVERY  APP  MANAGEMENT  APP  STORE   SUBSCRIPTION  CLUB
Discover apps from Google Play      
Discover apps from Apple App Store  ✔    
Login (Facebook or SSO)
Push apps from web to device  

 

Store Owner Functionality 

Store Manager Portal (HTML-based)

  APP  DISCOVERY  APP  MANAGEMENT  APP  STORE   SUBSCRIPTION  CLUB
Google Play crawler
Apple App Store crawler
Publish / unpublish apps (and comments)
Feature apps on start page and lists  
Push notification management    
Statistics dashboard & export data      
Campaign management        
Virtual currency management      

 

Developer Portal (HTML-based)

  APP  DISCOVERY  APP  MANAGEMENT  APP  STORE   SUBSCRIPTION  CLUB
Register company      
Upload app (via browser or API)      
App life cycle management (revisions)  
Statistics dashboard and export data  
Discover apps from Google Play  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Download/install from own app store  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Rate and comment apps  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
My apps handling (incl. multi-device)  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Purchase apps (in-app or upfront) (carrier billing or credit card)  
APP  DISCOVERY   
APP  MANAGEMENT   
APP  STORE 
 SUBSCRIPTION  CLUB  
Purchase parental control  
APP  DISCOVERY   
APP  MANAGEMENT   
APP  STORE   
 SUBSCRIPTION  CLUB
Subscribe/unsubscribe (AYCE club with DRM and offline support)  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB

 

Web Solution (HTML5)

Discover apps from Google Play  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Discover apps from Apple App Store  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Login (Facebook or SSO)  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Push apps from web to device  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB

 

Store Owner Functionality 

Store Manager Portal (HTML-based)

Google Play crawler  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Apple App Store crawler  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Publish / unpublish apps (and comments)  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Feature apps on start page and lists  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Push notification management  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Statistics dashboard & export data  
APP  DISCOVERY 
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Campaign management  
APP  DISCOVERY   
APP  MANAGEMENT   
APP  STORE 
 SUBSCRIPTION  CLUB  
Virtual currency management  
APP  DISCOVERY   
APP  MANAGEMENT   
APP  STORE 
 SUBSCRIPTION  CLUB  

 

Developer Portal (HTML-based)

Register company  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Upload app (via browser or API)  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
App life cycle management (revisions)  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB
Statistics dashboard and export data  
APP  DISCOVERY   
APP  MANAGEMENT 
APP  STORE 
 SUBSCRIPTION  CLUB